Seamless is Australia's clothing product stewardship scheme. A stewardship approach recognises that the fashion and clothing brands who place clothes on the market are responsible for the entire life of that garment.

Seamless will enable the industry to do what no single organisation can do alone, which is to transform how we choose, enjoy and recycle clothing in Australia. It aims to make Australian fashion and clothing truly circular by 2030, and significantly reduce the 200,000 tonnes of clothing that currently goes to Australian landfill each year.